2015

Promote the B2B capabilities of Sony smartphones and tablets

Brief:

To enable the growth of Sony’s Xperia devices in the global B2B mobile market.

The team consisted of:

  • 10 + software engineers in Sweden
  • 10 + stakeholders globally
  • 1 x web designer and copy editor (me) in the UK
  • 1 x creative director for marketing assets (me ) in the UK

My responsibilities:

  • I had to liaise with internal stakeholders and digital agencies to create assets and work out how to market them. I also designed and built a series of webpages on the sonymobile.com platform to use as an entry point for potential customers.

Watch the BTL video below, for which I provided direction and script copy:

 

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