2016

Launch of Google’s Android N developer preview on Sony devices

Brief:

To manage the communication of Google’s developer software becoming available on selected Sony Xperia devices. This project marked the first time that Google had ever provided an OEM with access to developer android software.

The team consisted of:

  • 2 x software engineers in Sweden
  • 1 x project manager in Sweden
  • 1 x  web editor and communications manger (me) in the UK

My responsibilities:

  • I had to liaise with internal stakeholders as well as the stakeholder at Google. There were different versions of this software that were released during the development period. I communicated that using Sony channels and working with the external stakeholder to ensure we this story was amplified in their channels.

Promote Sony’s Theme Creator

Brief:

To ensure measurable success for Sony’s Theme Creator, ensuring that designers and developers were aware of the tool and it’s functionality to create themes for Xperia devices.

The team consisted of:

  • 1 x video editor in Sweden
  • 1 x Theme Creator tool engineer in Sweden
  • 1 x web editor and creative director (me) in UK
  • 1 x copy writer for the video script (me) in UK

My responsibilities:

  • I worked with a variety of functions within the business to ensure we had the right knowledge to create tutorials for potential users. I then worked directly with a video editor to storyboard and create instructional videos, before planning and executing a promotional strategy.

See 2 tutorials below:

Click to see projects from 2017

or

Click to see projects from 2015